Generating High Quality Referrals
It’s about QUALITY not quantity.
As a service business owner referrals are key to your success.
This is especially so if you charge premium prices and trust is important.
Asking for referrals is the easiest way to find new clients.
Why is it then that many business owners shy away when it comes to asking for referrals?
Because if they don’t get them they feel rejected, even insulted.
Some of your valued customers will be forthcoming with referrals, and others will not.
It’s not that they don’t care about you or don’t want you to succeed, it is because they are reticent about putting at risk a relationship with a friend or colleague who might feel pressured to buy something they don’t want or need.
So what’s the answer?
Instead of asking your customers for referrals, reward them for their loyalty with something valuable they can use themselves or pass on to their friends and colleagues that is limited because of their special relationship with you.
We’ll help you craft something unique that you can use as an incentive to retain your existing customers and elicit high quality referrals from them.