articles
Inspirational, Educational & Empowering Stories
Defining your ideal customer
Who is your ideal customer? A lot of people I come into contact with say their biggest challenge is finding ideal customers. They complain that their existing customers can be difficult to do business with. That they expect them to provide their services at...
The fatal mistake some salespeople make
Many years ago when I ran my insurance loss adjusting business I enlisted the services of a local recruitment agency during times of overload. Their temporary personnel consultant Ann was an absolute delight to deal with. She was so efficient. One day Ann rang to say...
