Many receptionists, personal assistants, even general members of staff are instructed by management to protect them from interruptions. To ward off unsolicited phone calls and visitors. If you have no other choice but to ring the office number to connect with a...
If you’re a new business owner you’ve probably never made a cold call in your life. Maybe when you started out your customers came through networking with other professionals. And/or referrals from trusted friends and associates. But now that first line of business...
In sales, product knowledge is important. So is sales ability. But what’s most important is your personality. In fact your personality determines as much as 80% of your sales success! You need to be “in the zone” To perform at your very best you need...
Do you loathe selling? I speak with many entrepreneurs and small business owners who are really passionate about their businesses. But selling is not their favourite task. They find self-promotion awkward and embarrassing. Selling is absolutely critical to the success...
Who is your ideal customer? A lot of people I come into contact with say their biggest challenge is finding ideal customers. They complain that their existing customers can be difficult to do business with. That they expect them to provide their services at...
