Personally, I love cold calling! But let’s face it, not many people do. And even more, people loathe getting cold calls. But they are a necessary part of doing business. It’s vital if you are to be successful that you overcome your reluctance to pick up the phone and...
Does cold calling still work in the 21st Century? Sure does! In terms of direct marketing, cold calling is still one of the most targeted and cost-effective ways to reach potential customers. There’s no better way to do business than to have a real conversation with...
If you’re a new business owner you’ve probably never made a cold call in your life. Maybe when you started out your customers came through networking with other professionals. And/or referrals from trusted friends and associates. But now that first line of business...
